Past Missions
North America
November 2023
Puerto Rico
The Toy Movement partnered with Boys and Girls Clubs of America to bring 17,000 toys to children across Puerto Rico.
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Europe
March 2022
Ukraine Refugee Relief in Europe
At the onset of the conflict in Ukraine, Spin Master made a $100,000 financial donation to the Ukraine relief campaigns of the Canadian Red Cross and UNICEF Canada to help provide the basic necessities to those fleeing the country.
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North America
March - December 2020
US & Canada with Save the Children
Since 2017, Spin Master and Save the Children have partnered to bring toys to children in emergency situations around the globe; 2020 brought new needs and new challenges with the onset of Covid-19.
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Asia
June 2019
Lebanon
In June 2019, The Toy Movement in collaboration with toy retailer in Lebanon & MEA: JouéClub, Early Learning Centre & Toys4Less offered 3000 gifts to 3000 kids from seven different NGOs in Lebanon: Malaak, Bonheur Du Ciel, Foi et Lumiere, Libami, Al Younbouh, Kids Alive & Mabarrat.
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North America
April 2019
Baffin Island
In April 2019, The Toy Movement visited Pond Inlet, Nunavut which is north of the Arctic Circle on the most northern tip of Baffin Island. Partnering with Mimico Canadiens Hockey Association, Mittimatalik Minor Hockey Association, Hamlet of Pond Inlet, MGA international Logistics, and First Air we were able to distribute over 350 toys.
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Africa
February 2019
Kenya
In February 2019, the Toy Movement in partnership with Save the Children visited the Dadaab refugee camp in rural Kenya. This trip included executive leaders and employees from both Spin Master and Save the Children, and together delivered over 50,000 toys and GUND teddy bears to children living in the camp and host communities.
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AsiaEurope
December 2018
Turkey
Our goal for the 2018 Toy Movement is to give that opportunity back to 117,000 displaced children – The largest Toy Movement to date. Toys are something kids can call their own. It provides that moment of happiness, imagination and play. It allows kids to just be kids.
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Africa
November 2017
South Africa
Together with Play Africa, the Toy Movement will deliver 45,000 toys to children in need within South Africa this holiday season.
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North America
December 2016
Mexico
Spin Master was joined by TECMA Group in donating over 18,000 toys to disadvantaged children in Tijuana, Mexico just before the holidays. Employees from both organizations volunteered their time to organize and distribute the toys while working alongside students from CECyTE Santa Fe and CBTis 156, who helped wrap and decorate the gifts adding to the spirit of good will and holiday cheer. This was the second year that TECMA has partnered with Spin Master in delivering toys to children in Mexico, leading to a monumental success as the initiative continues to grow and bring joy to kids around the world.
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Asia
July 2014
Israel and Gaza
With the support of a dedicated team of volunteers, Spin Master lead the delivery of thousands of toys to areas where children and families sought shelter during the conflict. Despite our tireless efforts we were unsuccessful in delivering toys to Gaza and are eager to return to the area.
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